Customers are essential to any business, therefore it is crucial that you create leads and take care of your existing clients. But how do you go about it? What steps can you take to increase or maintain your customer base? Here are eight steps to help build your customer base. 1. Know your customer well
By Marnus Broodryk, Shark Tank SA Investor and Xero Gold Partner Selling a small business can be a difficult undertaking. As well as working out how you’re going to get the right price, the preparation can be a huge strain on time and resources. That’s before you’ve actually gone out and found someone to buy your business.